Promote your event: 5 tips for enticing attendees

Event planning is serious business. It’s one of the top 10 most stressful jobs for a reason. Once you go through the trouble of planning your, you have to promote it. In a business as saturated as the events industry, it can be hard to set yourself apart from the competition and provide a reason-why […]

The Ultimate Guide to Networking at Events

No matter your industry, one thing stands true: it’s all about who you know. Networking is a valuable professional tool. Just look at the success of LinkedIn. Having a large network of industry or related professional contacts promotes career growth, expansion of services and enhances interpersonal skills. If you aren’t a seasoned social butterfly, going […]

6 Event Tech Add-Ins to Enhance Your Attendee’s Experience

You’ve gone to all of the trouble to plan, organize and execute an incredible event. You’ve used event tech to create a custom app for ticket sales and customer service. Naturally, you want your attendees to enjoy themselves, take something positive away from it and just have the best possible experience. One of the ways […]

IncentiveWorks 2018: Overview

Canadian Meetings & Events Expo (Formerly IncentiveWorks) Day-Of Social Media Overview IncentiveWorks brought on the social media expertise of Elephant’s Remark not only for day-of social media coverage for their 2-day conference & tradeshow but also for pre-show content and Facebook advertising for ticket-sales. The results were staggering. IncentiveWorks is an extremely high-end events and […]

5 Inexpensive Ideas for your Next Event Contest

Event planners are always looking for innovative ways to get their attendees more invested in their events. One of the ways they do this is through hosting an event contest. However, with any event contest, comes not only an event prize but also the dynamics of how exactly the contest is going to work. Some […]

5 Tips for Taking Event Photos for Social Media

You’ve likely heard the saying “perception is reality” as it applies to marketing, but it’s also true of events. If the event photos make your B2B 3-day conference on ‘focusing and productivity in the workplace’ look way cooler than it is, the more people it will attract. The more favourable things people say, the better […]

Branded Hashtags for Events: What You Need To Know

You’ve gone to all the trouble of planning an amazing event and now you want people to talk about it! If your event goes off without a hitch, in all its glory, the good news is that they will. And branded hashtags will help you promote and track that conversation. Unless you’re a fly on […]

The Importance of Professional Event Photography: Visualizing the Experience – GUEST BLOG

Did you know? An estimated 84% of communication is visual in 2018. (Source: inc.com) Posts that include images produce 650% higher engagement than regular text posts. (Source: webdam.com) Tweets with images earned up to 18 percent more clicks, 89 percent more favorites, and 150 percent more retweets, (Source: Buffer)   So… “Why do I need a professional photographer when we have several […]

Why Storytelling at Events is More Important than Ever on Social Media

Ask any marketer and they will tell you all about the importance of storytelling for brands. Who are you and why should people care? The same can be said for event planning and execution. It’s important to incorporate storytelling at events rather than just focusing on selling tickets, signing up vendors and hoping everything goes […]

A guide for surviving your role as a live social media coordinator at your company’s event

Congratulations on being the official live social media coordinator for your next big conference. Isn’t it grand when your boss volunteers you for a massive task, like this? Not all events have the budget to call in the professionals, and sometimes, it can be challenging to communicate the ROI of implementing live social media experts. […]