Branded Hashtags for Events: What You Need To Know

You’ve gone to all the trouble of planning an amazing event and now you want people to talk about it! If your event goes off without a hitch, in all its glory, the good news is that they will. And branded hashtags will help you promote and track that conversation. Unless you’re a fly on […]

The Importance of Professional Event Photography: Visualizing the Experience – GUEST BLOG

Did you know? An estimated 84% of communication is visual in 2018. (Source: inc.com) Posts that include images produce 650% higher engagement than regular text posts. (Source: webdam.com) Tweets with images earned up to 18 percent more clicks, 89 percent more favorites, and 150 percent more retweets, (Source: Buffer)   So… “Why do I need a professional photographer when we have several […]

Why Storytelling at Events is More Important than Ever on Social Media

Ask any marketer and they will tell you all about the importance of storytelling for brands. Who are you and why should people care? The same can be said for event planning and execution. It’s important to incorporate storytelling at events rather than just focusing on selling tickets, signing up vendors and hoping everything goes […]